Fill quiet tables with loyal members
Midweek covers are the hardest to win. Sell a dining membership that gives regulars a reason to choose you on a Tuesday — and gives you booked-in revenue before they arrive.
Example membership
Regulars' Table
£30/month
- Complimentary glass of house wine each visit
- 10% off the bill, every time
- Priority weekend bookings
- Invites to chef's table evenings
Build yours your way. Adjust perks, pricing, and limits in minutes.
Why restaurants use PerkClub
The problems that hurt margins most — solved.
Diner's club plans
A monthly membership with a standing perk — a free starter, a glass of wine, a fixed discount on the bill. Members come back more often and spend more each visit.
Fill the quiet nights
Make member perks richest midweek to pull covers into your slow Tuesday and Wednesday slots, when an empty table costs you most.
Revenue before they sit down
Monthly fees land in advance, smoothing the swing between a packed Saturday and a dead Monday. Stripe pays out weekly for clean cashflow.
Reward your true regulars
A branded pass makes your best customers feel like insiders — priority bookings, off-menu tastings, first dibs on events. Loyalty you can see at the door.
Common questions for restaurants
The specifics that matter for your trade.
Will a fixed discount cut into already-tight margins?
Set perks that drive behaviour rather than just discount it — a midweek-only glass of wine or a free starter fills empty tables that earn you nothing otherwise. You choose the perks and the days.
Does this replace my booking system?
No. Keep OpenTable, Resy, or your own diary. PerkClub handles membership, billing, and perks; staff scan a member's pass at the table to apply their benefit.
Can I restrict member perks to certain days?
Yes. Configure each perk to specific days or time windows so your loyalty offer pulls covers into the quiet slots, not the fully booked ones.
Further reading for restaurants
Deep-dives, playbooks, and the maths behind a membership programme that fits your trade.
Comparison
Subscription vs stamp card vs points: which loyalty model wins for UK independents?
Subscriptions book cash before the visit. Stamp cards lift return frequency. Points reward higher baskets. Different mechanics, different cohorts, different problems solved.
Read post
Recurring Revenue
Beating revenue volatility: how UK independents use subscriptions to survive rainy weeks, slow Tuesdays, and dead Augusts
UK indie hospitality runs on volatile daily revenue — a sunny Saturday can do 4× a wet Tuesday, August often runs 15–25% below July. A subscription book is the cleanest mechanic indies have to dampen it.
Read post
Playbook
How to reduce loyalty programme churn at an independent café: 7 tactics that work
Acquisition gets the attention; churn earns the money. Seven practical tactics — activation flows, pause options, payment recovery and more — that cut first-90-day café loyalty churn by 30–50%.
Read post
Continue exploring
See how restaurants get the most out of PerkClub.
How setup works
The 3-step walkthrough — sign up, design your membership, share your QR code.
Read morePricing & calculator
From £59/month. Use the calculator to project your monthly recurring revenue.
Read moreEvery feature
Wallet passes, branded pages, kiosk redemption, weekly Stripe payouts, and more.
Read moreReady to turn customers
into members?
Join the community of independents that are disconnecting revenue from footfall.
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